Dr. Kerem Shuval is the Director of Physical Activity and Nutrition Research within the Economic and Health Policy Research Program, Department of Intramural Research, the American Cancer Society. Kerem’s research examines ways to modify lifestyle behaviors, primarily physical activity and diet, as they related to cancer and chronic disease prevention, health policy and economics. His research often takes an interdisciplinary approach, drawing from the fields of behavioral economics, psychology, and public health, with the ultimate goal of better understanding decision making. That is, why some individuals make healthier choices while other engage in self-harming behaviors. Kerem’s research, consisting of over fifty peer reviewed research studies, has been published in medical, public health, and economic journals. Prior to his current position, his was on faculty at the University of Texas School of Public Health for five years, with a primary appointment in the Division of Epidemiology and a secondary appointment in the Division of Management and Policy. He was also adjunct faculty at the University of Texas Southwestern Medical School, Dallas, Texas. Beforehand, he was a research scientist and assistant director of lifestyle and behavioral medicine at Yale University’s Prevention Research Center.